Offering options that add value to your product or service, improve your customers’ life and increase your average order value.

Upselling is when a seller encourages a customer to spend more than they had originally intended. This can be achieved by recommending a higher priced alternative, by providing options as add-on sales or by bundle sales. Each of these practices can be seen as separate strategies in their own right.

Let’s cut to the chase;
Why should you start using eCommerce Upselling?

According to one Forrester research analyst, product recommendations like upsells and cross-sells are responsible for an average of 10-30% of ecommerce revenues.

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INCREASE AVERAGE ORDER VALUE

Average order value (AOV) tracks the average dollar amount spent each time a customer places an order on a website or mobile app. To calculate your company’s average order value, simply divide total revenue by the number of orders.

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INCREASE REVENUE PER VISITOR

Revenue per Visitor (RPV) is a measurement of the amount of money generated each time a customer visits your website. It is calculated by dividing the total revenue by the total number of visitors to your site, and it is a method of estimating the value of each additional visitor.

BCS Technology’s ‘Intelligent Referral Flow’ uses technology on Azure and Cloudera to provide industry leading data processing times to further reduce cost.

  • Predictive Analytics Icon
    PREDICTIVE ANALYSIS

    Predictive analytics is the branch of the advanced analytics which is used to make predictions about unknown future events. Predictive analytics uses many techniques from data mining, statistics, modelling, machine learning, and artificial intelligence to analyse current data to make predictions about future.

  • Customer Insight Icon
    MICROSOFT AZURE AND CLOUDERA

    Microsoft and Cloudera are collaborating to help customers realize big data insights with the cloud. Now Azure customers can deploy Cloudera Enterprise with a few clicks, visualize their data with Microsoft Power BI and gain insights to transform their business – all within minutes.

Need Help in eCommerce Upselling?

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Other eCommerce Tactics to build customer insight

  • Power BI + Azure Icon

    Visualise Data with Power BI on Windows Azure

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  • Hadoop + Azure Icon

    Manage Hadoop Datawarehouse on Windows Azure

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  • Cloudera + Azure Icon

    Use Cloudera on Windows Azure

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